Let’s be honest– we’re all hoping for lots of change in 2021. With an unexpected pandemic and stay-at-home orders in 2020, something we can all be grateful for is the advanced technology that exists today. Digital technology allowed us to keep in touch with friends and family, shop for necessities, and stay entertained while home.
Since our screen time has gone up in 2020, it’s important for your business to invest in web design and keep up with the latest trends. In order to get ahead of your competitors, we compiled 7 website trends to incorporate into your site in the new year:
Animation.
Animation has become increasingly popular in websites over the past few years, and the opportunities with animation keep growing. We feel that parallax scroll animations are the perfect way to keep visitors engaged and bring your website designs to life. Pro tip: keep animations minimal so you don’t distract from important information!
Minimalism.
Minimalism is all about simplicity. It includes basic shapes or product photos, clean text, muted colors, and lots of empty space. As a result, minimalism creates an easy user experience. Plus, many website experts believe that minimalism will never go out of style!
Abstract Art and Shapes.
A new website is like a blank canvas. Unique shapes, designs, and colors are bound to make your website stand out and strengthen your brand identity. When it comes to expressing your brand through art, don’t hold back!
Asymmetry.
Asymmetrical layouts make your website more unique and dynamic. And even with asymmetry, you can find ways to balance the visuals on your site by looking into the size and color of elements on the page. To stand out in 2021, don’t shy away from asymmetrical designs!
Inclusivity/Accessibility.
Accessibility is not a trend, but a necessity. If your website is not accessible for those with disabilities, now is the time to change that. Almost 1 billion people in the world rely on accessibility features on websites, so naturally, this will expand your audience.
3D Visuals.
3D design elements bring your website’s visuals to life, enhance user experience, and add a touch of uniqueness to your site. These visuals are accomplished through shadows and gradients in the design process, and can be seamlessly integrated into your webpage. 2021 is the year to take your basic illustrations to the next level!
Pastels, muted colors, and even colorless design are all the rage right now. Bright colors can be overwhelming and problematic for those with sensory disorders, so simplicity is key. Plus, a simple color scheme will make your product photos pop!Need help incorporating these design elements into your website? Pirate Labs has the solution!
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