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Archive for September 2021

The 4 Automated Email Campaigns Every Ecommerce Store Needs

Let’s talk about automated email campaigns. These are one of the first things we recommend to ecommerce businesses, since they are some of the easiest, cheapest, and most effective ways to attribute conversion. Starting with the basics Automated emails are ongoing email campaigns that are triggered by a customer’s action or a period of time…

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How iOS 15 Will Impact Email Marketing, And How To Work Around It

Throughout 2021, Apple has made some major changes to their privacy and tracking policies, and the brand new iOS 15 is no exception. When iOS 14.5 rolled out in April, marketers faced the challenge of losing tons of tracking information in their Facebook and Google Ads. This time around, Email Marketing is in the hot…

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